[Athen] Accessibility guidelines for e-newsletter

[John Foliot]

Karlen Communications wrote:

>

> Here is the standard for text only eNewsletters

>

> http://www.headstar.com/ten/


Hi!

The pedantic JF wishes to point out that while the "Text Email Newsletter
(TEN) Standard" [sic] is a useful authoring guideline, it is *NOT* a
Standard recognized by any standards body, but rather is a recommendation
created after consulting with some blind users (via the RNIB). Using TEN
has no programmatic benefit AFAIK, although having a recognizable
authoring pattern is beneficial to both sighted and non-sighted users.
However, using TEN does not make a text email/newsletter magically
accessible, and is not referenced in any Standard or legislated
requirement that I am aware of.

Not to take away anything from TEN, but to keep it in the right
perspective. Personally, I think that if you want to use TEN, it's not a
bad thing, although it is somewhat UK-centric (in adoption and use) at
this time.

JF